Kaarak- ‘करने वाला’* (The Doer) of every Indian household is a woman and she keeps the family up and running with all her tactics of the 3 R’s (Reduce, Reuse and Recycle)
An inspiration from them is the venture KAARAK (करने वाला) where we use excess garments, yarns and fabrics from textile and fashion industry to create a unique collection of modern and elegant home decor products making it sustainable by upcycling.
3 R’s of Kaarak
Reduce
Reduction of waste production on the cutting room floor.
Reuse
Reuse of garment industry left overs
Reuse of the waste production on the cutting room floor
Regain
Help Indian women regain their position in the household and the in turn in the society
Focused on “winning with purpose” as all our raw materials are upcycled fabrics, yarns and garments
Revival of 1000 year old handicraft for instance Khatwa and Sujani embroidery from Bihar and Aari work from Kashmir, India.
Revival of the Indian household concept of reuse and presenting it suitably for the contemporary world.
Skill development for the Indian youth.
